In his weekly post our CFO Greg Taylor lets Hunter small businesses know about a new award for customer service that The Greater is sponsoring in this year's Hunter Business Awards.
My regular business finance column in the Post newspaper has been held over this week so I thought I'd take the opportunity to let Hunter businesses know about a new award we are sponsoring in this year's Hunter Business Awards.
The award is for outstanding customer service displayed by organisations employing less than 20 people.
The existing award for outstanding customer service by organisations employing 20 people or more people continues to be sponsored by Forgacs. The Greater won that award last year. See this video of our CEO Don Magin talking about the importance of service when we won the award.
Focussing on outstanding service is essential to business success. It is one of the key contributors in our success, distinguishing us from the major banks. Entering awards like these can be good for business because it reminds you of the importance of service and gets you thinking about what you do well and don't do well. If you are a finalist or winner, awards can be useful in motivating or recognising your staff and a powerful marketing tool. There is a time cost that you have to consider but the application process for this award is short and sweet.
The Hunter Business Chamber Awards is Australia’s most prestigious regional business awards. Here's how you can enter this and the other awards up for grabs this year (you do need to be a member of the Hunter Business Chamber to enter.)
Be quick, entries close on June 14 and winners will be announced at a gala dinner on Friday, August 2, 2013.
Sponsoring this award is another way The Greater is making life greater for small business.
How do you ensure outstanding customer service? Do you think awards such as these are worth entering? Please share your ideas or comments below?